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Hotel Web Site / UI / UX

CLOS APALTA

A Digital Ode to Timeless Elegance

For a place defined by detail, silence, and legacy, we knew the digital experience had to reflect the same values. Clos Apalta trusted us to design a website that felt as crafted as the residence itself—tailor-made, elegant, and quietly powerful.

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— The Why —

IN THE VALLEY, IN THE WORK

To design with intention, we had to experience it ourselves.
We stayed at the residence, explored the vineyards, and shared meaningful conversations with the team. This wasn’t just research—it was a way to understand their story from within. Because for work to feel true, it has to be built from proximity.

VISUAL DIRECTION

We crafted a tailored moodboard to guide the photographers on-site, setting the tone before the first shot was taken.

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NARRATIVE FOUNDATIONS

We outlined the key storytelling pillars, helping Clos Apalta shape a voice aligned with their identity.

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DESIGN WITH INTENTION

Every layout, movement, and interaction was designed to echo the calm elegance of the experience itself.

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INTERACTION WITH PURPOSE

Like a breath between lines, interaction reveals itself softly. We designed each gesture to feel almost invisible—there only when the story calls for it, and never louder than the silence that surrounds it.

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— The How —

THE DESIGN DOESN’T SPEAK LOUDER THAN
THE PLACE—IT LISTENS.

The website had to be calm, sophisticated, and fully bespoke.
Each page was shaped with restraint and clarity, allowing the essence of Clos Apalta to surface.
We avoided noise. We embraced pause. The result is not just a website, but a conversation between landscape, architecture, and story.

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A PALETTE ROOTED IN PLACE

Color became a way to honor origin.
The signature blue—borrowed from the native azulillo—anchors the design in the Apalta Valley. Gold, a nod to the family’s heritage, adds warmth and legacy. Soft earth tones bring balance, letting each hue echo the landscape it was born from.

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A hand-drawn map brings the vineyard into view—an invitation to explore, where illustration and parallax come together to navigate the vastness of the territory with ease and grace.
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Take a moment to explore the full experience. And if you feel a connection, we’d love to hear from you. At Big Partners, we work hand in hand with each project—building from within, shaping design that feels as true as the place it represents.

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